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RFID and Embeddable Data

Flowingdata.com has a great video on what embeddable data might look like in the very near future -

Some of this will become possible with RFID embedded iPhones and Android phones. For example, you’ll be able to checkout of the grocery store with your iPhone, which will then upload your transactions to Mint.com and alert you to the fact that you’re close to your monthly budget for grocery items. It might also alert you to the fact that some of the items might higher your cholesterol, against your doctor’s orders.

Target Facebook Page Updates

You can easily target updates on your Facebook Page to locations and languages, eliminating mass messages that aren’t relevant to your entire network.

This is especially useful for when Idealist promotes Career and Grad School Fairs in certain locations, or if we want to update people about posts and happenings in and around NYC or if we only want to update Spanish speakers.

To use this feature -

[T]here’s now a pull-down next to the “Share” button with the option of “Everyone” or “Customize.” Everyone lets you post a message to all of your fans as normal, but Customize lets you enter in a location (all the way down to the city level) and/or a language to post only to those that the settings apply to.

Geolocation for Twitter Has Arrived

Twitter users can opt-in to have their exact tweet location included in their messages.

What does this mean exactly?

Third parties will be able to tap into this information to develop interesting location-based applications. readwriteweb.com has some interesting examples -

Crime – Imagine taking a map of tweets discussing criminal activity, or police misconduct, in a city and comparing it with a map of the same from local police agencies. Some places that warrant more official attention could be exposed.

Local news - Think local TV news and newspaper companies would be interested in a stream of hot topics in their local area? They’d be foolish not to; what a great way to discover breaking local news to report on.

Inventory forecast – If people in a certain city are twittering like fiends about a new product hitting the market, store orders, marketing and other parts of the supply chain could benefit from an earlier warning about it.

Politics – People in Oregon are sharing a Huffington Post article about today’s health care reform announcement a lot? In Seattle, Washington perhaps not so much? Political organizers of a certain persuasion could find that information actionable.

Want to know what news outlets are on the ascent with people of a certain political persuasion? Cross reference your shared links from users in a location and a map of political contributions for the last election.

How about unearthing Twitter users posting about environmental issues who also live in areas with environmental issues that an organization is working on.

Flu Trends – Think Google’s use of search data to map out global disease trends is cool? Why stop there? How about pro-active messages (via Twitter) when there’s an increase in messages about being sick in your area?

What uses do can you come up with?